Uncle Joe’s Resource App
ROLE: UX Researcher / Visual Design
CLIENT: Uncle Joe's Peer Counseling and Resource Center
TIME: FL21-SP22
DESIGN TEAM: Allison Fong, Sophie Warsetsky
ENGINEERING TEAM: Ege Cavusoglu, Raj Thanker, Jay Kim
CLIENT
Uncle Joe’s Peer Counseling and Resource Center
Highly trained peer counselors that provide WashU students with support and resources for a variety of mental health-related issues
PROBLEM SPACE
the experience of accessing resources was inadequate
the @stillwaiting_washu Instagram features students’ sub-optimal experiences
“WashU has a lot of resources out there, but the websites are disorganized, overwhelming, out of date, and just hard to navigate”
TW: Suicide
TW: Eating Disorders
with COVID-19, there was an overflow in demand
2x the number of students seeking mental health services at WashU from 2014-2019
71% of students feeling increased stress and anxiety due to the COVID-19 pandemic
students associated Uncle Joe’s solely with peer counseling, missing out on other helpful resources
based on my past research surrounding students’ perception of Uncle Joe’s
“We have so many resources that people don’t know about. They are on our website but no one visits it because it’s overwhelming, not uniformed, and hard for us to update.“
THE SOLUTION
all your resources in one place…
with easy-to-use filters and consistent information
at your fingertips
HOW WE GOT THERE
interviews ↔ information architecture
SEMI-STRUCTURED INTERVIEWS
In group and one-on-one settings, these interviews helped us understand the project, create shared goals, and transfer Uncle Joes’ knowledge to our designs.
Participants: Uncle Joe’s Co-Presidents, Resource Managers, Social Media Outreach, and others interested in the app
based on our insights, we prioritized
easy and quick ways for users to find what they need
filters by topic
tagging system
making immediate crisis resources easily available
integrating action opportunities
direct links to
call or email organizations and contacts
get directions
explore websites
highlighting the most popular and trusted resources
giving users a good place to start
uncle joe’s recommended resource icon
INFORMATION ARCHITECTURE
After multiple iterations of information architecture and app functionality based on Uncle Joe’s feedback, this map informed our initial app wireframes.
user testing ↔ design iterations
USER TESTING
With multiple rounds of user testing, we made major improvements to our design iterations.
USER TESTED DESIGNS
Filtering:
Approach 1 Approach 2 Approach 3
User Insights:
Keeping topics and features together in one consistent and to-the-point pop-up filter was best.
Approach 1 was not preferred because of the separate drop-downs for topics and features to filter by
Approach 2 was not preferred because of the increased clicks, the complexity of using more personal language, and the lack of aesthetic consistency with topic proportions
Approach 3 was not preferred because it was too busy and required scrolling when multiple topics were selected
Interior Resource Page:
Crisis Resources:
User Insights:
Including all contact information in one place maintains aesthetic consistency
Is not too loud with colors and layout but still encourages action
User Insights:
Having the crisis resources open upon arrival to the page increases accessibility in a time of crisis and removes the barrier of opening the accordion
Using the icon to signal importance as a user scrolls to safety planning is eye-catching
a new behind-the-scenes for Resource Managers
A need we discovered from our interviews with Uncle Joe’s was that they needed an accessible, no-code, and collaborative tool to update resources on the app.
After talking to software engineers, we decided to translate their 50+ page Resource Book into a Google Sheets Resource Database, improving information consistency and formatting across the resources. Using the GoogleSheets API, whenever a Resource Manager updates the Google Sheet the change is live on the Progressive Web App.
stakeholder engagement
Creating roadmaps and having check-ins with Uncle Joe’s became extremely important as we faced roadblocks with no-code platforms, defending our funding, and pivoting our plans to move forward with software engineers.
With a determined roadmap and check-ins, we were able to
create a realistic timeline + prioritize tasks while allowing space for future app features
maintain the trust in progress + Uncle Joe’s vision
keep up with leadership changes within Uncle Joe’s
the resilience of execution
with designers:
weekly meetings with designers to delegate tasks and communicate research findings and methodologies
collaborating on design iterations and design decisions
organizing the Figma space and annotating designs for engineers
with software engineers:
recruiting software engineer mentor for project setup, conventions, and guidance
sitting in on weekly stand-ups for “sticky points” in code
with our team spanning across 5 timezones for the summer, setting up WhenIsGood and automated Slack stand-up threads increased our communication and productivity
Annotations example from my teammate Allison
THE OUTCOME
working with WashU to create a starting base of 3,800+ users
We worked with the Vice Chancellor for Student Support and Well-Being to incorporate the app introduction and download into WashU’s First-Year Orientation (2,000 undergrad students) and Residential Life to incorporate the app into Sophomore Welcome and RA floor meetings (1,800 undergrad students).
a media campaign involving students and admin alike
Along with creating a physical presence around campus with posters, we plan to utilize our online channels for getting the Uncle Joe’s Resource App out there
WashU Offical Instagrams: @washu @washureslife @washu_habif @washu_rsvp
Student Organization Instagrams: @unclejoeswashu @washu_su @washu_activeminds @metoowashu
Reflections on…
Nothing Ever Being “Done”:
I found that over time our ideas become more complicated and the what-ifs of the product become more exciting. Therefore, nothing is ever truly “done“ or perfect. Allowing and encouraging user feedback within the app itself was an essential move to keep iterating and ensure the app is useful to our audience. I’m extremely excited to see how the app will evolve over the years.
The Power of Mission:
With many actors involved, everyone being busy is a harsh reality, but emphasizing the project’s possible impact on WashU was a huge motivator for me and for my teammates to keep working.
Student Project Sustainability:
Unlike academia, college undergrads move fast. People graduate and student positions are replaced on a semester basis. By creating a long-term plan, clear conventions, and building long-lasting dedication we were able to create something tangible and important for the student body.